Boston, your cold is coming! This fall, Zicam™, the #1 Cold Shortening Brand, is galloping into Boston Common with a colonial themed pop-up designed to help Bostonians brace for cold and flu season. Inspired by the brand’s “Your Cold Is Coming” campaign, the Zicam Apothecary invites guests to sip hot cider, snag free samples of Zicam’s Cold Remedy RapidMelts + Nighttime Combo Pack, and snap photos with Zicam’s very own midnight rider and his live horse.
