Temple Place came alive with thousands of fans, packed patios, and incredible energy as our World Cup Watch Party transformed Downtown’s Restaurant Row into a true public gathering space.
The impact was immediate:• 10,000+ visitors throughout the day
• Highest foot traffic on Temple Place in at least seven years
• Businesses reported their best sales day EVER
This is exactly what great placemaking can do—bring people together while delivering real economic impact for local businesses.
A huge thank you to the City of Boston, our Temple Place businesses, and everyone who helped make this milestone possible. Here’s to building on the momentum all summer long.
Social District+World Cup?
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What happens when you combine the World Cup with Boston’s first Social District?
The best day of business Downtown in a very, very long time!